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Journal of Chemical Engineering, IEB Vol. ChE. 26, No. 1, December 2011 Renewable Energy: The Key to Achieving Sustainable Development of Rural Bangladesh M. S. Islam, A. M. H. R. Khan, S. Nasreen, F. Rabbi & M. R. Islam Grameen Shakti Grameen Bank Bhaban (19th floor), Mirpur 2, Dhaka 1216, Bangladesh Abstract Renewable energy technologies (RETs) can help reduce poverty, energy shortage and environmental degradation such as desertification, biodiversity depletion and climate change effects in Bangladesh. The country is short of gas and electricity supply.Over-exploitation of biomass in meeting energy needs of the rural people has caused environmental degradation. RET can help solve those problems if it is widely used in the rural Bangladesh where people primarily depend on biomass energy. Bangladesh has enough renewable to mi tigate such energy crisis and its adverse consequences. Bangladesh being an underdeveloped country, global initiative would be helpful in transferring RETs for the village households. This paper describes the glimpses of RETs in Bangladesh in terms of its policy issues, implementation, dissemination, marketing, and research and development activities.Modern RETs are still in the research, development and demonstration phase in the country. Like most of the developing countries, there is a niche market for new RETs and several private sector entrepreneurs and NGOs have tried to explore this market. Keywords renewable energy technology; solar home system; rural development; environmental; electricity; biogas; improved cooking stove; clean energy; energy efficiency. Introduction Bangladesh has major problems with energy crisis, persisting poverty and environmental degradation. With only 49% of Bangladeshis having access to electricity, the per capita energy use is only 180 kWh.Moreover, the people who are connected with the national grid are experiencing frequent load shedding. At present, the country can generate about 4500 MW electricity, w hile peak demand is about 6000 MW (USAID, 2011). Therefore, the supply is unreliable. Most of the supply is limited to urban areas; access to electricity in rural areas is less than 10%. RET can solve this problem by renewable such as sunshine, wind, tidal waves, waterfalls or river current, sea waves or biomass. Use of rene wable energy, increased energy efficiency and enhancement of energy security constitute a sustainable energy strategy pproach. Renewable forms of energy emit far smaller amounts of greenhouse gases compared with fossil fuels and increased energy conserv ation facilitates the reduction of primary fossil fuel use, thus mitigating climate change impacts while contributing to the provision of energy services and enhancing security of energy supply. Usable biomass including cow dung, human excreta, poultry litter, kitchen organic waste, aquatic plants and weeds of a village in Bangladesh can produce the amount of biogas that villagers require for cooking. The ferment ed slurry from biogas digester is enriched with nitrogen, otassium and other nutrients. It is, therefore, best for soil, environmental health and agricultural productivity management. On the other hand, Bangladesh has one of the highest solar insulation on the earth. The average solar radiation varies here from 5. 05 kWh/m2 day in winter to 8. 03 kWh/m2 day in summer. As Bangladesh is a compact flat country with a little geographic variation, the solar radiation data collected from one point may be treated as that of the whole country. In other word, affordable availability of RETs to the rural area could be the panacea of poverty reduction and environmental fix inBangladesh. Synergy The relationship between energy and economic development is crucial; the process of economic growth requires the substation of energy mix in the performance of agriculture, industrial and domestic tasks. The lack of adequate energy in rural Bangladesh has economic costs not just at the individual and ho usehold level but at the national level as well. Development in Bangladesh without corresponding increase in per capi ta electricity and gas consumption is, therefore, not feasible. Everyone needs energy in one form or another, for day-to-day life, for cooking, lighting, heating and so on.Consequently, energy is to be considered as a basic need along with food, water, shelter and others. In social aspects, energy plays a key role in achieving social justice including gender justice. Low level of energy service is a serious obstacle to raising social, health and nutritional status of community. Dependence on human energy and primitive technologies for survival introduces a whole range of obstacles to social and gender equality. The rural people in general, and rural females in particular, are tapped in an unceasing cycle of works that condemns them to poor health, l ittle or no ducation and deprives them in equal participation in local development programs (i. e. education, income ge nerating activities, etc. ), self governing bodies and political movements. Improved energy services can be at * Corresponding Author Email: [email  protected] com Page 9 / 79 Journal of Chemical Engineering, IEB Vol. ChE. 26, No. 1, December 2011 the centre of any strategy to mitigate the gender disparity. The availability of adequate, reliable and reasonably priced source of energy is, therefore, prerequisite for the development of rural Bangladesh. Suggestions can now be made to the extent that the usage of RETs would aunch a new era of appropriate technology, sustainable socio-economic and environmental development in the country. Rural Energy Needs More than 70% of total populations of the country live in rural areas. At present major portion of total energy needs for cooking is met by locally available biomass fuels. The rural electrification program meets a small portion of total energy needs. For overall national development there is a need to pay special attention so that the energy needs of rural areas for subsis tence and productive requirements (e. g. agriculture, industries, and transport) are met on a sustainable basis.Different types of renewable energy technologies such as Solar Home System (SHS), Biogas, and Improved Cooking Stoves (ICS) are suitable for Bangladesh. A Solar Bangladesh SHS has been a successful story in Bangladesh. Our rural people have accepted SHS on a mass scale. Once it was thought that solar energy was not affordable for the rural people. This myth has been broken. Along with thirty partner organizations in the country, as of August 2011, over one million SHS have been installed in Bangladesh, benefiting over 6 million rural people (IDCOL, 2011). On average, more than 35,000 systems are installed very month and within the next 1 to 3 years, this rate is likely to be triple. A powerful economic model has been created to make solar energy a part of rural life, integrating one of most sophisticated technologies with the asp irations, toils and successes of the rural people. A rural family can have bright light, watch TV and power their mobile phones at the same cost as kerosene, while escaping from dim light, foul smelling smoke including health and fire hazards. Rural businesses can increase their productivity and income through extended wor king hours and attracting more customers. This sector has been creating green jobs and linkage usinesses especially in the rural areas. Hundreds of local youth s are working in the rural areas as solar technicians. Rural women are assembling solar access ories in village based Technology Centres. Solar engineers are increasingly employed in designing SHS, working in battery factories, and other accessory related businesses. Bangladesh is on the verge of a Solar Revolution. Increased aspirations, failure of grid electricity, growing machination and disposable income have created huge potential for solar energy in rural areas. Biogas Technology Biogas is a proven an d widely used source of energy in the country.There is now yet another wave of renewed interest in biogas due to the increasing concerns of climate change, indoor air pollution and increasing oil prices. Such concerns, particularly for climate change, open opportunities for the use of the CDM benefits in the promotion of biogas. In spite of being insignificant in volume, the availability of biogas to very large number of rural people and to very remote areas makes the technology very suitable and effective. True, commercially produced pipeline natural gas plays and will continue to play vital ro le in the industrialization and urbanization of the country, but his gas will not reach the remote village households any time soon, if at all! In that respect there is no alternative to biogas for the millions of villagers. The above situation leaves the rural population to rely on the traditional biomass sources for household supply of energy. Over the last few decades there have been rene wed interests and initiatives by many organizations to innovate new and improved biomass energy technologies whereby the biomass energy sources can be used more efficiently and cost effectively for the rural people. The most popular and widely used of these technologies has been the biogas technology in which iomass (cow dung, poultry dropping, agricultural residue etc) is converted into biogas. The biogas is supplied to households for use in cooking in a similar way natural gas is used. In addition, biogas may be used to light houses. Biogas can also be used to run small generator to produce electricity for running electrical household appliances like TV, electric light, fridge etc. Biogas technology is the most ideal technology for rural Bangladesh. Biogas plant is built with simple technology and uses raw material easily available with the rural households — mostly cow dung. Biogas is a kind of gas generated when biomass i. . cow dung or other animal dung or biodegradable organic masses are stored in underground chamber in an anaerobic condition (absence of oxygen). It is a kind of anaerobic bacteria that produces the biogas from the organic debris. The composition of biogas is mainly methane (60 to 70%) with lesser amount of carbon dioxide (30 to 40%) and traces of hydrogen and nitrogen. It is a colourless gas and burns in similar way as natural gas (it actually burns at 800  °C compared to natural gas which burns at 1000  °C, both suitable for cooking and any other household application). A biogas plant consists of a brick made nderground chamber about 10 feet in height connected to a smaller surface feeding chamber on one side and a debris outlet chamber on the other side. Cow dung or other biomass material with water (in 1:1 ratio) are fed once a day into the underground chamber from the surface and biogas is generated and accumulated at the top part of the chamber. The gas is tapped by inserting a rubber pipe and supplied to kitchen or other places in the house. After producing gas, the residue is moved to the outlet chamber under the gas pressure and incoming new biomass materials and is deposited in a pit as a very good uality fertilizer ready to use in the field. In Bangladesh about 44 million tons of fuel wood is used in rural areas as cooking fuel each year (Islam and Islam, 2011). These destroy our forest and have negative impact on weather, land and environment. Also, as other biomasses like leaves, cow dung and agricultural residues are burnt as cooking fuel, these can no more help as a natural fertilizer as part of the cycle that keeps Page 10 / 79 Journal of Chemical Engineering, IEB Vol. ChE. 26, No. 1, December 2011 the balance in the ecosystem. In all the above counts, use of biogas technology will bring about benefits to the nvironment and the people. It certainly upgrades an ageold inefficient and poor energy use practice into a more efficient and scientific one. Improved Cooking Stove ICS are those trad itional stoves upon which some modifications have been made to give higher thermal efficiencies. The efficiencies are defined as a fraction of heat content of the fuel fruitfully utilized. Improved stove save 50-60% traditional fuel as compared with traditional ones. Total amount of traditional fuel consumption in the country is about 39 million tons annually. If improved stoves popularized in the country and if it saves 50% raditional fuel, then annually about 19. 5 million tons of traditional fuel will be saved. The reduction s of traditional fuels by improved stoves, therefore , have lower emission of green house gases in the atmosphere. It also helps conserve the forest resources of the country. In Bangladesh it will be difficult to supply natural gas for cooking purpose to the every households of the country. Therefore, improved stoves have bright future in the country. Large scale dissemination of improved stoves in the country can conserve the local forest and change the soci al life to a great extent. Factors of SuccessRET is the technology of the Future. But unless this technology can reach the most deprived and vulnerable group in the world today – the millions of rural people who suffer most from the energy crisis – this technology will neither reach its full potential, nor will the economic and social problems of the world be solved. In the early stage when very few POs started to promote renewable among the rural people, village electrification was considered the domain of government programs and development aid, leaving a lega cy of inefficiency and squandered subsidies. Eventually some innovative financing scheme had been created to make RET ffordable for rural people. Innovative Financial Schemes to make the Technology Affordable at the same cost as Kerosene RET is still expensive relative to traditional energy sources. One of our initial challenges was to bring down the high upfront cost of a solar system. An innovative installmen t based financial scheme worked fantastically which reduced the cost of a system to monthly ker osene cost. This is at the central core of our success story. It also allowed us to expand our market and reach economies of scale which further allowed us to bring down our costs per unit and engage in a profitable, sustainable business.Instead of renting, we focused on ownership which translates into better care and longevity of the system. As the price of traditional energy sources rises, renewable energy technology is becoming more and more viable, especially due to its low per unit cost. But, the high upfront cost of the technology is still a major obstacle in generating the shift away from traditional fossil fuels and must be dealt with. Focus on Empowerment, Income Generation & Cost Savings Tiding the technology with income generation, cost savings, higher standard of living, and especially social and economical empowerment is very important . In ruralBangladesh, solar power became synonymous with social status, better living and more income. A rural family could save up to BDT 700 per month in energy cost while enjoying televisions and other modern amenities. Once the installments were paid off within 3 years, there was minimum running cost for nearly 20 years. This made solar a more attractive option than kerosene. They were social benefits also. The burden of women were reduced as they no longer had to clean kerosene soot , work under dim light and they could take part in home based income generating activities. Children could study under solar light and get connected o the outside world through televisions. For rural businesses, solar power meant productivity, more sales, income and jobs. A rural business could double its turnover by using solar while minimizing energy cost. Solar power especially helped improve connectivity, increase the sales of electronic goods, create new business opportunities such as mobile phones charging shops, electronics repair, maintenance shops, community television centers etc. A Strong Grassroots Network to provide after sales service, right at the doorsteps of the rural people Rural people are unlikely to invest in a technology which s not durable and no after sales service is available. We focused on creating a vast network of rural engineers who developed one to one rapport with their customers. They visited each monthly to offer free after sales service for nearly 3 years. Long term warranty (i. e. 20 years for panels, 5 years for batteries and 3 years for charge controllers etc. ) for SHS plus buyback option under which a client can return his /her system, if the area becomes grid connected is a wonderful weapon to explore renewable in the rural areas. A rural network of women technicians has been created to assemble and epair solar accessories to ensure low cost, quick effective repair, maintenance services and availability of spare parts, right at the door steps of the users. It also trained cus tomers on how to take care of their systems and provides them with training manuals. This meant well kept systems, minimum repair and maintenance cost for both clients and us. Capitalizing on Community Forces One reason for this sector was the active involvement of the rural community. Rural people were completely unaware of renewable energy technologies. Winning rural confidence played a vital role. Engagement of community leaders and organizing emonstrations helped a lot. Special focus on creating local stake-hold social and economical was significant. In order to keep the goodwill, the POs offered special packages for rural schools and madrasa. Introduction to scholarship for school children of solar users and design of especial programs for rural school children to seed awareness of renewable in the next generation were also done. Installation and maintenance the systems, Page 11 / 79 Journal of Chemical Engineering, IEB Vol. ChE. 26, No. 1, December 2011 understand the local ma rket and customs were accelerated by the local youth. Setting up of village ased technology centers to assemble all solar accessories, creating jobs for local women was also essential. This bottom-down, decentralized approach has helped us to keep operating costs low, and gain acceptance by the local communities. GS was unique in that sense that GS not only provided clean energy solutions, but also created powerful social and economical forces for their adoption. For example, GS created jobs for young men and women who could earn enough in few years to install a system themselves. A Listening Culture coupled with Strong Quality Control Building institutional capacityChallenges and Opportunities Fully developing the infrastructure for renewable in Bangladesh requires more than just putting solar systems on the market. Many projects in t he country also work to remove the barriers to more widespread use of renewable systems and build the skills along with the partner organizations. Th ese POs facilitate a package of interventions to support Bangladeshi institutions in overcoming major market barriers. These institutions include rural electricity cooperatives, community-based organizations, NGOs, microfinance institutions, and private-sector groups. Women as Active agents of ChangeGS remain tuned to local needs by listening to our staffs and clients. The strong Audit and MIS system help GS seek new opportunities, meet challenges and forge ahead. We are flexible and localized in our approach, but without sacrificing quality. SHS registered exponential growth after the advent of IDCOL with the number of service providers, suppliers, manufactures multiplying. Bangladesh gained the capacity to manufacture all solar accessories expect for the solar panel. Our government has set a target of reaching all with electricity by 2020. Momentum has been created for solar power which our rural people have accepted whole eartedly. Solar & other renewable are in a position to pla y a very important role to complement government efforts to take electricity to all by 2020. We are yet to reach the penetration rate of mobile phones or televisions which has reached more than half portion of the rural market. We are yet to reach cost effectiveness to reach all rural income groups especially the lower income group in large numbers. Challenges: GS has set up village based GTC to train and empower young women to become Renewable Energy Technicians and Entrepreneurs. This was one of our most innovative and successful programs. These centers managed by omen engineers train rural women in renewable energy technology, enabling hundreds of rural women to earn extra money. These women who belong to most deprived class of their communities have learnt skills on assembling, installing and repairing and maintaining one of the most up to date technologies in the world. They assemble and repair solar accessories such as charge controllers, mobile chargers, invertors etc. This h as enhanced their social and economic value in their communities and contributed to women empowerment. These women have are the backbone of our local production and repair network helping rural people ccess cost effective, efficient services right at their door steps. They are powerful voices motivating other women, their families and neighbors to install solar and other renewable. Appropriate Product Design & Diversification GS with other POs promote and design high quality, innovative products which meet the diversified needs of rural clients. The customer tailored packages ranging from 10 to 135 watts allow a rural client to save energy, generate income and become the owner of a system after 1 or 3 years, at the same cost of kerosene. The standard 50 watt system allows a rural client enjoy 4 bright lights, atch televisions and power mobile phones. For the lower income grouped, there are 10 to 20 watt systems and micro-utility model which al lows sharing of one system by many. Dep ending on the income of a rural client, the design products varies to power computers, DC fans, refrigerators and income generating activities. Page 12 / 79 There are more than 30 organizations engaged in the rural renewable energy sector. Expect for a few, majority have a very small client base. Cutting edge business culture is yet to develop in this field because of the prevalence of NGO culture. There has been very little incentive for nnovation or new product development because most of the organizations depend on guaranteed soft loans from IDCOL. Present practice of vast rural network of branches and engineers translates in huge transaction cost and slow penetration rate. Lack of good communication especially during the rainy season constraints movements and increases transport cost. Seasonal variation in the income of the rural people makes collecti on of installment difficult. This is not cost effective or feasible in the long run. Training and retaining efficient human resou rce at the field level is also difficult. Incentive is low compared to the hard work.It is difficult for organizations to increase incentives in order to keep their costs low. There is lack of skilled engineers who can make cost effective and efficient SHS designs especially for productive applications. Another major challenge is high battery prices and inability to source quality materials or accessories cost effectively. Huge Tax and VAT are charged on import of all raw materials except solar panels. This increases the cost of local manufacturing of Journal of Chemical Engineering, IEB Vol. ChE. 26, No. 1, December 2011 solar accessories which in turn increases the cost of Solar Home Systems. ould otherwise come from the fertilizer producing industries. By helping to counter deforestation and degradation caused by overusing ecosystems as sources of firewood and by melioration of soil conditions, biogas technology reduces CO2 releases from these processes and sustains the capabilit y of forests and woodlands to act as a carbon sink. There has been very little incentives from the government to popularize RET except for long term soft loan through IDCOL. Most practitioners are over dependent on IDCOL with no diversification of funding. Mainstream financial institutions are yet to take a major interest in the RET sector.Improved Cooking Stoves can be one of the most cost effective devices to stop in -door air pollution and reduce deforestation. In this connection, GS has already constructed around 373,969 ICSs through local technicians. A huge positive response from women have been receiving because of 50% less fuel cost and smoke free cooking. Various POs could disseminate 10 million cooking stoves by 2015 if proper initiatives are taken . Opportunities: Exponential demand has been created among rural people for solar power and renewables. This is mainly due to increased price of kerosene, diesel, and lack of grid connected ower, decreased price of solar energy, and especially due to growing aspiration and economic diversification of the rural people. Dependence on land or agriculture is reducing, cattle is being replaced by power tillers, tractors etc. Nearly 60% of the rural people own a television. Diversification of rural economy concurrent with increasingly efficient solar systems has created market for larger Solar Energy System applications to power pumps, mini/micro grids for SMEs, internet kiosks etc. The rural farmers suffer from power shortage during the irrigation season and replacement of electric power pumps by solar pumps would save the rid system of 800 MW load on the national grid. There is also increasing demand in rural health and education sector for Integrated Energy Systems to power lights, computers, TVs and refrigerat ors etc. Solar power can fill the niche. Solar power can also be used for early warning systems, emergency lighting, water desalination etc. in disaster zones. Increasing load shading in the urban area s has made solar power an attractive option for urban dwellers. 1 to 10 KW systems to power lights, TVs and other appliances in domestic and commercial sector can easily create a niche, alongside diesel generators and Instant PowerSupply etc. Technical progress has reduced cost, increased efficiency and diversified the application of solar energy. For example, use of LED and CFL has reduced the cost of solar power, while increasing its efficiency. Pico systems (1 to 5 watts) can power 2 or more lights while charging mobile phones. This has brought solar technology within the reach of lower income groups. LED based systems have resulted in dramatic decrease in costs. Factors to reduce cost include efficient loads, innovative batteries, and lower module cost. We can use biogas technology not only generating cooking gas, but also for generating ure methane gas which can used for running vehicles, power pumps and other electronic equipment. This will facilitate rural development. Though some large s ized biogas plants in Bangladesh are generating electricity, needs. We can scale this up if we can purify the gas and place it in cylinders. We can use all types of wastes ranging from animal dung to crop resi dues for this purpose. This is successful technology which has been implemented in India, Sweden and many other countries. Our Government which is promoting independent power generation should also facilitate this type of technology. We can use biogas technology in urban areas to onvert wastes into electricity, gas and organic fertilizers. Again Biogas technology takes part in the global struggle against the greenhouse effect by reducing the release of CO2 from burning fossil fuels in two ways. First, biogas is a direct substitute for gas or coal for cooking, heating, electricity generation and lighting. Second, the reduction in the consumption of artificial fertilizer avoids carbon dioxide emissions that Bangladesh currently has a thriving RET sector with multip le companies manufacturing batteries, lightings and other solar accessories. Many of these companies are also exporting heir products. Recently government has decided to include solar as a thrust sector in its industry policy. Policy Options: Building a Cutting Edge Entrepreneur Based Structure Bangladesh is uniquely positioned to reach 75 million people with renewable energy technologies by 2015. However, we cannot tap into this huge potential through the existing model. We need to develop a cutting edge, efficient, flexible structure of rural based entrepreneurs who will take solar and other RET to every nook and corner of country to create a truly Solar Bangladesh. We need to focus on the following for the above transformation:Creating Clean Energy Entrepreneurs Page 13 / 79 Journal of Chemical Engineering, IEB Vol. ChE. 26, No. 1, December 2011 Providing long term soft loans at 5 to 6 % interest rate to all RET related businesses is needed. Present practice is that service provi ders can access soft loans after installing the systems. This does not take into account high upfront cost of sourcing supplies or developing the organizations. Similarly solar related manufacturing/ supply companies have to access loans at very high cost. Our financial incentives are focused on microfinance institutions. Instead of this, we should help create business companies small nd big at the district/sub-district level linked with local entrepreneurs to widespread RET. This would create ownership, innovations and competition. We can create village based women entrepreneurs to promote Improved Cooking Stoves etc. They would also assemble, repair solar accessories and provide after sales service. They can be linked with small credit from rural financial institutions. RET is a step in the right direction. However most clients / renewable energy companies have been unable to access the loan because loan is to be provided to SHS customers and reimbursement is only after the instal lation.Energy Companies are not able to directly access this fund. This financing scheme has failed to gain momentum because of complex regulations and risk adverse tendency of commercial banks. We can create village based SME entrepreneurs to popularize sol ar pumps, mini grids and biogas plants etc. The entrepreneurs would invest in the technology and earn a return by renting the technology to others. They can source loans from rural banks.  · District/sub district level companies can help rural based source loans and the technology through guarantee, information, while national level companies would help istrict/sub-district level small and big compani es to source finance, technology and build up their market. Including a component in housing loans for installing solar. Creating a special green fund for providing grant for pilot testing new projects. Providing matching grants through local government institutions to green our infrastructure such as rural schools , clinics, cyc lone shelters, etc. Focusing on an Efficient, Cost effective Supply Chain: We need to set up more battery and other solar accessory manufacturing units to create a competitive environment, reduce costs and increase efficiency. Our government should try o attract foreign investment and R & D in this sector. Creating a window in agricultural and other rural financial institutions to provide credit fo r RET, we can include training and credit for renewable energy technologies in our youth development programs. We should especially focus on SME loans and micro-credit loans for creating small and big entrepreneurs in the rural areas. Currently solar practitioners are suffering from high battery price. This can be solved through more battery companies. We should concentrate on manufacturin g export quality products to achieve economies of scale and tap into the world market. We can onsider setting up Green Enterprise Zones especially for solar accessories such as charge controllers, inver tors, mobile chargers etc with a focus on the rural areas to create green jobs. Circulating green bonds for raising capital for solar and other RET. Passing Pro -renewable energy Laws Providing special incentives such as long term soft loans, tax cuts for promoting solar both at the individual and commercial level. Biogas production can also be installed in combination with sanitation. Public toilets incorporating biogas units are particularly suitable for pen -urban areas and small towns in India where the supply of cooking gas is nadequate and wastewater treatment is unaffordable for the local authorities. Biogas systems can become part of decentralized wastewater treatment, and provide the fuel needed for heating water, for bathing and running generators to provide lighting in these facilities. Removing all VAT/Tax for all type of solar accessories and raw materials to reduce cost. Bangladesh has one of the highest tariff structures in the world. Providing tax holidays and other benefits for investing in solar businesses. Making it mandatory to have all market places, restaurants, commercial buildings to install solar. At the same time government should rovide soft loans for solar installation which would be part of housing loans. Easy Access to Green Credit & Funds: Investing in Capacity Development and R & D Page 14 / 79 Journal of Chemical Engineering, IEB Vol. ChE. 26, No. 1, December 2011 Developing a sustainable framework for developing human resources through country wide vocational centers, training institutes etc. Focus should be also on developing export quality human resource. This would also an incentive for private companies to participate with the maturing of the sector. Focusing on R & D to adapt and develop innovative technologies. We should have nnovation lab in all major universities which should be linked with international institutions and research institutions. Government should create an incentive structure such as competitions, awards to promote R & D. Facilitating new ideas such as installment collection through mobile phones, prepaid cards to scale up and reduce transaction costs. Conclusion Bangladesh has given birth to one of most successful models to replicate RET. Keys to these successes are an innovative credit system, appropriate product design, grassroots based effective and efficient after sales service plus other consumer friendly options. However, the main actor behind the Bangladesh success story is that it empowers rural communities to own and uses RET and eventually become partners to bring and expand RET in their communities. It seeks solutions that empower women, the disadvantaged, create jobs, facilitate rural development and especially protect the environment. To summarize, Bangladesh already has experience with RET projects. The potential of these project initiatives is high. Viable approaches need to be amplified to a broader context under a national RET strategy. In particular, the pilot sc hemes of RET development in Bangladesh need be scaled up to take a greater share in f niche markets for RET and strengthening relevant institutions to implement RET policy direction are possible avenues to assist with this. References 1. M S Islam and M R Islam (July 2011), Reducing biomass usage in rural areas of Bangladesh, South Asia Energy Network, Practical Action, Colombo, p . 4 -5 2. United States Agency for International Development (2011), Obtained from http://www. usaid. gov/bd/programs/energy. html [Accessed on 2nd October 2011] 3. Infrastructure Development Company Limited (2011), Obtained from http://www. idcol. org/prjshsm2004. php [Accessed on 3rd October 2011] Page 15 / 79

Collectivistic and Individualistic Cultures essays

Collectivistic and Individualistic Cultures essays The main goal of the science of psychology is to discover and generate knowledge about people and their behavior. Studying the cultural aspect of the science adds yet another piece to the puzzle of psychology. By definition, cultural psychology includes cultural similarities and differences in behavior with its main theories. The research pertaining to the study of crossing cultures in a psychological aspect is done by examining the behaviors, beliefs and reactions of people from different cultural backgrounds. To simplify the study of cultural psychology, cultures have been initially divided into two types. The types included are collectivistic cultures and individualistic cultures and the two are seemingly at opposite ends of the spectrum of psychology. However, there are also etics, that is aspects that are universal across cultures, present in the comparison of the two types of cultures. Aspects that differ from one culture to another are known as emics, and a major goal of scientists engaged in the study of cultures is to determine which aspects of human behavior should be classified as etics and which as emics. Here, Id like to explore an overview of some of both. People who belong to individualistic cultures, such as the Unites States, see themselves as individuals, separate from the societal group. Highly individualistic cultures encourage people to take care of themselves and make life decisions based on their individual needs. Individualists tend to give priority to ones own goals and define their identities in terms of personal attributes. Because of this, they generally possess what is known as an independent construal of self, which simply defines what I have already stated; the individuals focus on internal and personal attributions. This explains the fact that individualists are more likely to prejudge people based on the obvious personal a...

Successful managers of tomorrow will be the ones who have a high cultural quotient

Successful managers of tomorrow will be the ones who have a high cultural quotient Introduction Managers are mainly involved in running and administrating an organisation aiming at achieving the set goals and objectives. They are accountable to the shareholders of the company and ensure that they have achieved the corporate goals of the company within a particular time frame.Advertising We will write a custom essay sample on Successful managers of tomorrow will be the ones who have a high cultural quotient specifically for you for only $16.05 $11/page Learn More They are responsible for formulating the plans and strategies to be implemented by the company to enable it to achieve its objectives. Therefore, they are to ensure that the goals and objectives formulated are the most suitable ones from the variety of alternative strategies that they may have brainstormed. Organisations and companies are formed within countries and kingdoms that have different political frameworks and structures, economies and cultural diversities (Reich 1991). Fi ndings The managers of different countries work in different cultural environments ensuring at the same time that they meet the corporate goals and objectives of their respective organisation. Mostly, the managers who are responsible for administration of multinational corporations have a major challenge to align various cultures of different countries where their companies are established in and ensure that they meet the demands of the market by operating in accordance to their traditions. The success of every company in the world is determined by how it satisfies its customers. That is why marketing is an important function in every organisation because it is involved in identification of the customers’ needs and wants, their anticipation and lastly satisfaction of their customers in order to attract them (Porter Read 1998). Therefore, managers have to ensure that they identify the world-views and desires of their particular customers, build up a strong trade connection at the market, and develop strategies that will satisfy different consumers while achieving their corporate goals and mission.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More They also have to identify different cultures of the world because of their respective employees who work in the companies (Florida 2002). Another factor that determines the success of an organisation in achieving its corporate goals and objectives is effective human resource management. This is mostly connected with the welfare of its employees, selection and recruitment of new personnel. The managers of these companies have to ensure that they know the cultures of employees so as to work with them properly. Some of the matters that employees are important to them are money and physiological needs. The managers should use money as a motivating factor for the employees who value money most of all in their work places making them work more effective and efficient, and thereby enable the company to achieve its corporate goals and objectives. They should know how to make different values and world-views of their employees come together to form one corporate organisational culture. It is evident that there have been major changes in the business environment for the last 20 years due to different cultures and traditions that exist in the world, and the managers of the organizations work tirelessly to ensure that they identify and meet the norms and traditions of different cultures so as to achieve the corporate goals and objectives of their company in order to remain in business. Cultural values and norms can be very different all over the world because of a number of factors that are discussed in details in this essay (Shapiro Varian1998). One of the main factors that have contributed to the major cultural differences includes different religions.Advertising We will write a custom es say sample on Successful managers of tomorrow will be the ones who have a high cultural quotient specifically for you for only $16.05 $11/page Learn More Religion is what a particular individual believes in, and in most cases, people put their faith in some supernatural being. Every nation has a major religion that dominates that country irrespective of other minor religions that are present in the same land. The dominant religions may include Christianity, Islam as well as Hinduism, as a result, the religion that many people relate to determines the major cultural features adopted in that particular country. A company that operates in such a country with some particular dominating religious culture has to ensure that it operates taking into account the cultural norms. For instance, in a country where the majority of population are Muslims, a sausage company cannot successfully operate because the Islam religion does not allow to eat pork. Another factor that reall y determines the market of a particular state is the economic status of that respective country. When the economics of a country is developed and fast moving, then it has favourable conditions and necessary facilities for business development, while the country with a poor economy and slow growth has a difficult market environment to work in. The company that operates in any of these two countries has to identify the economic status of that particular state. In addition, it should determine what type of goods or services to produce and how to price the goods and services offered in the market. Another factor that determines the market of a given country is the political framework that governs that particular country. The political situation in the land has a great influence on the formulation of rules and regulations of that state. These rules and regulations govern the operations of a particular country, and hence the managers of that company have to ensure that they are aware of t he political framework operating. That automatically determines the business environment of the particular country so that their company does not violate government rules. The technology employed in a given country also influence the market. The developed countries are known to be innovative in terms of technology, and their citizens are used to the high technology.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The companies operating or aiming to start businesses in these countries have to find out and learn how the technological progress is advanced there and also ensure that they also embrace the same technological advancements if they want to satisfy their customers to make profit. These differences in the business environment that are found in many countries affect how commercial transactions are carried out between business partners in different countries. The following is an evaluation on how different environments in various states affect the business partners. Most of these differences include the religious, political, economic and technological factors. Religion of different countries determines the type of business that prevails in that particular country. That is why, the managers of the respective companies have to identify the religion and culture of the people that form the market of their goods and services. As earlier mentioned, the purpose of marketing is to satisfy custo mers, and hence the companies should produce goods and services that do not run counter the religious principles of those individuals in that country. Political factor determines the laws that are established in a given state. Some countries have very strict and rigid laws that do not favour the formation and operation of any given company, and hence the managers who are involved in administration and running of the corporations have to ensure that they are aware of these rules and regulations to keep their firms on the right side of the government to avoid closure of the companies. Likewise, some countries have laws that favour the formation of companies and even their operations, and hence most of the global corporations are established there. Technological progress is highly embraced in most of the countries worldwide because of its effectiveness and efficiency. Majority of the people prefer to use products that are technologically advanced, that is why the companies that are to be formed in the developed countries or have already been formed there should operate a high technology as well. Conclusion In general, the strategy that most companies use for their success is marketing, and there is no doubt that marketing has become diverse. The managers in any given company have to ensure that they identify this marketing diversity that is mostly brought by the above mentioned differences. Due to these factors, the managers have become able to identify and be aware of almost all the business environments all over the world. That is why, knowing all these factors and being able to examine and analyze them respectively give the managers irrefutable advantage and benefit because, thus, they will be able to design a successful business strategy and implement it in their company to gain all the corporate goals set. Due to these, managers in the firms are considered to be the people who have a high cultural quotient (Reich 2001). References Florida, R 2002, The rise o f the creative class, Basic Books, New York. Porter, A. Read, W 1998, The information revolution, Ablex Publishing, Greenwich. Reich, R 2001, The future of success, Vintage, New York. Reich, R 1991, The work of nations preparing ourselves for 21st century capitalism, A.A Knopf, New York. Shapiro, C Varian, H 1998, Information rules, Harvard Business School Press, Cambridge.

Describe an issue in The Joy Luck Club, by Amy Tan, and explain how the author presents it.

Describe an issue in The Joy Luck Club, by Amy Tan, and explain how the author presents it. The book, The Joy Luck Club by Amy Tan is a short story book. Each individual story is told from a different viewpoint of each of the seven characters: three migrant Chinese mothers, and their four American-Chinese daughters.The book has a mother-daughterly, familial theme. More specifically, it focuses on the issue of cultural clash between the Americanised daughters and their still-traditional, Chinese mothers.Amy Tan does this by presenting the conflicting views and stories of both sides, providing the reader (and, ultimately, the characters) with an understanding of the mentalities of both mother and daughter - and why each one is the way she is.Although The Joy Luck Club is a short story book, the individual stories relate to each other and correlate to express this issue. The stories are grouped into four sections: (generally) two devoted to the mothers and two to the daughters. Each section has a title of its own and is 'introduced' by a brief excerpt which carries a theme par allel to the ones explored by the stories that follow.Waiting on the porch on Mother's Day 2007Amy Tan presents this issue of cross-cultural mother-daughter relationships by examining the various aspects of the issue - for instance, the similarity in the natures of mother and daughter, communication breakdowns, the effect external aspects have on the relationship, and what happened in the lives of the mothers that moulded their personalities and ideals.Each of the four sections of the book is dedicated to one of these aspects and together, they explore this grand issue and tell a larger tale of its own.The book sets off with the untimely death of Jing-mei Woo's mother, who founded the Joy Luck Club and died with unfinished businesses - the knowledge that her two daughters (whom she'd abandoned as infants while escaping from China) are...

Gender Criticism and Frankenstein Essay Example | Topics and Well Written Essays - 1250 words

Gender Criticism and Frankenstein - Essay Example other words, the work of Mary Shelley, specifically in context to Frankenstein, can be critiqued for being male dominating and critically chauvinist in its character. The protagonist and the antagonist, both the main characters of the novel around which the story revolves, are male characters, which suggest the biased sense of character in the book. The women mentioned in the book solely perform a supportive, yet a subservient role to the picture. Moving past the characters, the themes of the text also portray gender anxieties. The obsession with nine months, for instance, which Victor takes to create the monster, clearly reflects an issue with gender complexities, more of which would further be expanded on in the paper.This implies that Shelley was of the view that though women is the weaker gender, yet her role can`t be ignored in entirety to smoothly run the system. The other supportive roles, comparatively stronger in nature have been naturally attributed to men in the story. Thi s biasness attributed to gender roles can be related in context to Shelley`s personal life, which was dominated by two male figures, her father and her husband. Victor Frankenstein is inspired after having met Walton who takes nine month to explore the North Pole. Owing to his experiments, Victor ends up creating a monster, which is the underlying theme of the novel and creates the angle of fear and anxiety in the text. The two main characters in the novel, Walton and Victor are extremely ambitious and egotistical in nature, preferring a bond with another man instead of a woman. These traits have also been found characteristic to her husband in particular, reflecting the individual impacts of men on her life. More so, a huge contrast is seen when she characterizes the women in the novel representing them as ‘proper’ women in compliance tothe expectations of the mainstream society. In this scenario, it may be concluded that Shelley had a strong impact of the trend during the time

Scotch Whisky Industry in the UK and in particular, William Grant & Essay

Scotch Whisky Industry in the UK and in particular, William Grant & Sons - Essay Example Homogeneity in the needs of the market therefore is the unifying factor in creating better international markets. This argument is contended by others that believe an international market is impossible to exist since there are several dynamic differences in the trends of various nations. The growth of trading agreements in certain regions has constantly developed and become a source of interaction in business and marketing strategies creating trading relationships between countries (Stalk et al 1980). 2.0 Balvenie in the UK. Such bodies as the North American Free Trade Arrangement, the European Union and others are forms of regional trade agreements that have been formed over the years of international marketing development. These bodies work on eliminating region trade barriers to allow other organizations without those regions trade freely within each other’s borders. These relationships are advantageous in allowing the companies engaged in international trade to obtain econ omies of scale while consumers of their goods enjoy low prices and access to a variety of products. These trading regions create free movement of labor and resources among other advantages. Engagement in international trade is therefore more of an advantageous venture for greater success in companies and have more advantages to disadvantages. Organizations like Grant and Sons are among the firms involved in the free international trade operations that are an expansion to the business in the long run. The firms gain in advantage from free movement and labor. The firms as well engage themselves in further customization of the products that creates better quality in the products sold such as the whisky distilled by Grant and Sons organization in the various outlets of the company’s distilling plants (Zuckerman et al 1998). The extensions of the Grant company into the international market is a cause for the exciting entrepreneurial environment created by interactions in joint ven tures with companies such as Remy Cointreau and third party agreements in UK Portugal. This kind of ventures have also given motivation and confidence to the organization from acceptance by the market outside their own country. 2.1 The Scotch whisky industry in the UK. Scotch whisky has over the years only been matured and distilled in one country which is Scotland. This brand has grown from a simple cottage industry to being the sole global supplier in over 210 countries. Changes created in bid to make international ventures include complete changes or adjustments in the administration and organizational structure. The management approach incorporated involves the geocentric approach suggested by Permulter (1969) that brings about a more globally integrated management system. Despite the successes of Scotch whisky, the industry requires methods that grow every day to maintain the position of top quality as an unchallenged player. This will involve customization of the brands by see king customer response to quality. It is important that the industry carries out an area study of the people it supplies with whisky in order to realize options of expansion. 2.2 William Grant and Sons in the UK. William Grant and Sons is a great contributor to the whisky industry in the UK. It is characterized by authenticity in its production. William Grant and Sons utilizes its own water from springs in production process and its own grown barley

Moving Essay Example | Topics and Well Written Essays - 1000 words

Moving - Essay Example This is because of several physical, emotional, financial and mental needs the teenager is not prepared to be burdened with. A teenager at such a tender age has not matured to accommodate certain roles that accompany pregnancy and motherhood. A conservative home driven by religious fundamentalism can be a hot place for a girl who has become pregnant or who is a mother. For a person who is 17 years of age, or even lower, and is either expecting or has delivered, the experience can be overwhelming. This is a problem at home, and it is often ignored and frequently overlooked, yet affects a large number of homes. This paper explores the effects of problem of teenage pregnancy and teenage motherhood. Teenage pregnant girls have high chances of developing medical complications, more than pregnant adults. Pregnancy at such age is generally against societal norms and as such the victims often hide from parental view and they do not visit appropriate medical facilities to seek prenatal and postnatal care. The resulting consequence is a teenage pregnant girl or teenage mother who lacks vital nutrients and vitamins. Moreover, anemia, a condition associated with low levels of blood in the body may become a common feature. The teenage pregnant girl or the mother is still a child and is still in the process of growth other emotionally and physically, and hence can be affected by the physical and psychological trauma associated with any of the processes. The experience is tasking and constraining, particularly if one is in an environment where they are misunderstood (Booth, the American fiction writer, 177). There are certain bodily components that do not achieve full physical growth until one reaches certain age. For instance in girls, the pelvic bones do not achieve their maximum size till about 18. For a teenage girl who is pregnant, the delivery process must be complicated as the pelvic bones have not grown to allow